Privacy Policy
Effective Date: January 14, 2025
Last Updated: January 14, 2025
UNI ("we," "us," or "our") values the trust you place in our personal safety services and our privacy practices. We are committed to providing our users with a secure environment, unparalleled customer service, and state-of-the-art technologies to safeguard your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our mobile application and related services (collectively, the "Service").
Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Service.
1. Overview
UNI provides a personal safety application that empowers users to:
- Send emergency SOS alerts to their designated Safety Network contacts
- Share location information with trusted contacts
- Connect with nearby community members through Good Neighbours for mutual assistance
- Receive real-time safety alerts about incidents in their area
- Access an Alerts Map showing reported incidents
Our privacy practices will vary depending on the circumstances under which we collected your personal information and the features you choose to use.
2. Information We Collect
2.1 Information You Provide to Us
Account Registration Information:
- Name, email address, phone number
- Profile photo (optional)
- Password and authentication credentials
Safety Profile Information:
- Emergency contact information (names, phone numbers, relationships)
- Medical information you choose to provide (allergies, medications, blood type, medical conditions)
- Special notes for emergency responders
Safety Network Contacts:
- Contact information for individuals you add to your Safety Network
- Relationship designations (Family, Work, School, etc.)
User-Generated Content:
- Incident reports you submit
- Messages sent through the Service
- Comments or feedback you provide
2.2 Location Information
We collect precise location data when you use certain features:
Active Location Collection:
- SOS Alerts: When you activate an SOS alert, your precise location is captured and shared with your Safety Network contacts
- Manual Location Sharing: When you choose to share your location with your Safety Network
- Good Neighbours: When you request help or offer assistance to nearby community members
- Alerts Map: When you view or report incidents in your area
Important: Location data is only collected when you actively use these features or have explicitly enabled location sharing. You can disable location services at any time through your device settings. However, disabling location services will limit functionality of certain features that require location information.
Background Location (Optional):
With your explicit consent, UNI may collect location data in the background to:
- Enable automatic location sharing with your Safety Network during emergencies
- Provide location-based safety alerts relevant to your area
- Improve incident reporting accuracy
You can enable or disable background location collection at any time in app settings.
2.3 Information Collected Automatically
Device Information:
- Device type, model, and operating system
- Unique device identifiers (UDID, IDFA for iOS, Advertising ID for Android)
- IP address
- Mobile network information and carrier
- Device settings and preferences
Usage Data:
- App features used and frequency of use
- Time spent in the app
- Interaction patterns and navigation paths
- Crash reports and error logs
- Performance data
Analytics Information:
We use mobile analytics software to better understand app functionality. This software may record:
- How often you use the application
- Events that occur within the application
- Aggregated usage and performance data
- Where the application was downloaded from
We do not link analytics data to personally identifiable information you submit within the app.
2.4 Information from Third Parties
We may receive information about you from:
- Social Media: If you connect your account through social media platforms
- Public Databases: Publicly available incident reports and safety information
- Other Users: When someone adds you to their Safety Network (with your consent)
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 To Provide Core Services
- Emergency Alerts: Send SOS notifications to your Safety Network with your location and emergency profile
- Safety Network Management: Facilitate connections between you and your trusted contacts
- Good Neighbours: Connect you with nearby users who can offer or request assistance
- Alerts Map: Display real-time safety alerts and incident reports in your area
- Location Sharing: Share your location with chosen contacts when you activate this feature
3.2 To Improve Safety
- Analyze incident patterns to provide better safety recommendations
- Identify high-risk areas and times
- Aggregate anonymized data to improve community safety
3.3 To Communicate with You
- Send service notifications and updates
- Respond to your inquiries and provide customer support
- Send safety tips and educational content (with your consent)
- Notify you of new features
3.4 To Enhance the Service
- Develop new features and improve existing functionality
- Fix bugs and resolve technical issues
- Conduct research and analytics on an anonymized basis
- Personalize your experience
3.5 To Ensure Security and Prevent Fraud
- Detect and prevent fraudulent or abusive use
- Protect against security threats
- Investigate violations of our Terms of Service
- Verify user identity
3.6 To Comply with Legal Obligations
- Respond to legal requests and prevent illegal activities
- Enforce our Terms of Service
- Protect our rights, property, and safety
4. How We Share Your Information
4.1 With Your Consent
Your Safety Network:
- When you add contacts to your Safety Network, they receive alerts when you activate SOS
- Your location, emergency profile, and status are shared with these contacts during emergencies
- You control who is in your Safety Network and can remove contacts at any time
Good Neighbours Community:
- When you request help or offer assistance, your information is shared with nearby users
- You control what information to share and can choose to remain anonymous until you decide to reveal your identity
- Location is shared with nearby helpers to facilitate assistance
4.2 With Service Providers
We share information with trusted third-party service providers who assist us in operating the Service:
- Cloud Hosting: Secure data storage and infrastructure (e.g., AWS, Google Cloud)
- Push Notifications: Delivery of alerts and notifications (e.g., Firebase Cloud Messaging, Apple Push Notification Service)
- SMS/Telecommunications: Delivery of text-based alerts to your Safety Network
- Analytics: App performance monitoring and usage analytics (e.g., Google Analytics, Firebase Analytics)
- Payment Processing: Subscription billing for Solo plan (e.g., Apple App Store, Google Play Store)
- Customer Support: Support ticket management and communications
- Crash Reporting: Error detection and diagnostics (e.g., Crashlytics)
These service providers are contractually obligated to:
- Use your information only to perform services on our behalf
- Maintain the confidentiality and security of your information
- Not use your information for their own purposes
4.3 For Legal Reasons
We may disclose your information if required to do so by law or in response to valid requests by public authorities, including to:
- Comply with legal processes (subpoenas, court orders, or similar legal process)
- Respond to lawful requests by government authorities or law enforcement
- Enforce our Terms of Service and other agreements
- Protect our rights, property, or safety, or that of our users or the public
- Investigate fraud or security issues
- Prevent illegal activities or violations of our policies
Important: All such disclosures shall comply with applicable data protection laws and will be limited to what is necessary to fulfill the legal obligation.
4.4 Business Transfers
If UNI is involved in a merger, acquisition, sale of assets, bankruptcy, or similar business transfer, your information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
4.5 Aggregated and Anonymized Data
We may share aggregated or anonymized information that cannot reasonably be used to identify you. For example:
- Statistics about incident types and locations
- Aggregated usage patterns
- Community safety trends
4.6 What We Do NOT Share
- No Selling: We do not sell, trade, or rent your personal information to third parties
- No Advertising: We do not share your information with advertisers or marketing companies
- No Unaffiliated Third Parties: We do not share your information with unaffiliated third parties for their promotional purposes
5. Data Retention
We retain your information for as long as necessary to provide the Service and fulfill the purposes outlined in this Privacy Policy:
Specific Retention Periods:
- Account Information: Until you delete your account, plus 30 days for account recovery
- SOS Alert History: 12 months from the date of alert activation
- Location Data: 90 days from collection, unless part of an active alert or incident report
- Incident Reports: 24 months from submission date
- Messages: 90 days from sending
- Usage Analytics: Aggregated and anonymized indefinitely for service improvement
- Crash Reports: 90 days from occurrence
After the retention period, we will:
- Delete or anonymize your personal information
- Retain certain information if required by law or for legitimate business purposes
- Maintain anonymized data for statistical and analytical purposes
6. Your Privacy Rights and Choices
6.1 Access and Update Your Information
You can access and update your personal information at any time through:
- App Settings → Profile
- App Settings → Safety Profile
- App Settings → Safety Network
6.2 Delete Your Account
You can request account deletion at any time:
Upon deletion request, we will:
- Delete your personal information within 30 days
- Remove you from all Safety Networks
- Delete your incident reports and location history
- Retain certain information if required by law or for legitimate purposes
6.3 Control Location Services
You can control location permissions through:
- iOS: Settings → Privacy & Security → Location Services → UNI
- Android: Settings → Apps → UNI → Permissions → Location
Choose from:
- Never: Location services completely disabled
- While Using the App: Location collected only when app is open
- Always: Background location collection enabled (iOS/Android 10+)
Note: Disabling location services will limit certain features, including SOS alerts with location sharing and Good Neighbours.
6.4 Marketing Communications
You can opt out of marketing communications:
- Click "Unsubscribe" in any marketing email
- Go to App Settings → Notifications → Marketing
- Email support@nga911.com
Note: You will still receive service-related communications (e.g., safety alerts, account notifications).
6.5 Push Notifications
You can control push notifications:
- In-app: Settings → Notifications
- Device level: Settings → Notifications → UNI
6.6 Rights for EEA, UK, and Swiss Residents
If you are in the European Economic Area, United Kingdom, or Switzerland, you have additional rights:
Right to Access: Request a copy of your personal data we hold
Right to Rectification: Correct inaccurate or incomplete personal data
Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data
Right to Restriction: Limit how we process your personal data
Right to Data Portability: Receive your data in a portable format or transfer it to another service
Right to Object: Object to certain processing activities, including profiling
Right to Withdraw Consent: Withdraw consent at any time (without affecting prior processing)
Right to Lodge a Complaint: File a complaint with your local data protection authority
To exercise these rights, contact us at support@nga911.com
6.7 California Privacy Rights (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act:
Right to Know: Request disclosure of personal information collected, used, shared, or sold
Right to Delete: Request deletion of personal information
Right to Opt-Out: Opt out of the "sale" of personal information (Note: We do not sell personal information)
Right to Non-Discrimination: Not receive discriminatory treatment for exercising your rights
To exercise these rights:
We will verify your identity before processing requests.
7. Data Security
We implement industry-standard security measures to protect your information:
Technical Safeguards:
- Encryption: End-to-end encryption for SOS alerts and emergency communications
- Secure Transmission: TLS/SSL protocols for all data transmission
- Secure Storage: Encrypted databases with access controls
- Authentication: Strong password requirements and multi-factor authentication options
Organizational Safeguards:
- Regular security audits and vulnerability assessments
- Employee training on data protection
- Limited access to personal information on a need-to-know basis
- Incident response procedures
- Data backup and disaster recovery procedures
Important: While we implement strong security measures, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security. The safety and security of your information also depends on you:
- Keep your password confidential
- Do not share your account credentials
- Log out after using shared devices
- Report any security concerns immediately
If you have questions about security, contact us at support@nga911.com
8. Children's Privacy
UNI is not intended for children under 13 years of age (or 16 in certain jurisdictions). We do not knowingly collect personal information from children.
If you are a parent or guardian and believe your child has provided us with personal information:
If we learn we have collected personal information from a child without parental consent, we will delete that information as quickly as possible.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws different from those in your country.
Safeguards for International Transfers:
- Standard Contractual Clauses approved by regulatory authorities
- Data processing agreements with service providers
- Compliance with applicable data protection frameworks (GDPR, CCPA, etc.)
- Adequacy decisions by regulatory authorities
For EEA, UK, and Swiss Residents:
We ensure appropriate safeguards are in place when transferring personal data outside the EEA, UK, or Switzerland, including:
- Transfers to countries with adequacy decisions
- Use of Standard Contractual Clauses
- Binding Corporate Rules (if applicable)
10. Third-Party Services and Links
The Service may contain links to third-party websites, applications, or services. We are not responsible for the privacy practices of these third parties.
Examples of Third-Party Services:
- Social media platforms (if you connect your account)
- Payment processors (Apple App Store, Google Play Store)
- Map services (Apple Maps, Google Maps)
We encourage you to read the privacy policies of any third-party services you interact with.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by:
- Posting the updated Privacy Policy in the app
- Sending you an email notification (to the email address on file)
- Displaying a prominent notice in the app upon login
- Push notification for significant changes
The "Last Updated" date at the top indicates when the Privacy Policy was most recently revised. Your continued use of the Service after changes become effective constitutes your acceptance of the revised Privacy Policy.
We encourage you to review this Privacy Policy periodically.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
UNI Privacy Team
Email: support@nga911.com
General Inquiries: support@nga911.com